ZUCCOLO ROCHET FRANCE
ZUCCOLO ROCHET & Cie is a French group owning the brand ZRC for replacement straps & the brand Rochet for men's watches & jewellery.
ZRC is the world oldest brand specialised in the replacement bracelets. Set up in 1904 in Geneva by Edmond Zuccolo and Joseph Rochet, the company was producing chains for pocket watches: it has been owned by the same family since then. Leader in France among watch retailers, the ZRC straps are exported to five continents, in more than 80 countries. This long lasting presence and this international renown give our partners the best guaranties of quality.
Since 10 years the brand Rochet offers lines of jewellery for gent and ladies manufactured in alternative material (steel, ceramic…) and more recently a complete watches collection. The DNA of Rochet is just unique such as the quality and the design of its products.